Emmy Williford
805.252.2040 | www.emmyintheneighborhood.com
EDUCATION
Brooks Institute of Photography. Bachelor of Arts. June 2004. Professional Photography.
Santa Barbara Community College. Associate of Science. June 2000. Restorative and Regenerative Environmental Horticulture.
PROFESSIONAL EXPERIENCE
Apple Computers | April 2010 – July 2010
Content Producer, contractor
• Projects include iPhone 4 launch, iPhone 4 branding guidelines, iPad creative refresh.
• Work with product leads to obtain correct screen content for worldwide localization of deliverables.
• Provide clear direction for composition of hardware and screen content for worldwide localization of assets.
• Communicate with Traffic, Production and Print Production approval status of content.
• Submit content to Business Affairs for clearance.
SolutionSet | January 2008 – March 2010
Image Coordinator
• Clients include Dell, eBay, AT&T, USAA.
• Develop standard operating procedures, working closely with DAM engineer, to implement a new Digital Asset Management system.
• Consolidate and migrate archives from various servers to Digital Asset Management system.
• Assist creative team during photo shoots (eBay), manage shot list, create and implement metadata criteria for new photography.
• Work closely with photography production team in the production, retouching, file naming, metadata, and worldwide distribution of all launch product photography (Dell).
• Image Production lead on 48-page monthly catalog, both US and Canadian versions, sometimes up to 4 versions, ensuring all photography was shot and retouched in a timely manner, all third-party imagery was fidel, processed with metadata, filed on dam, and all imagery linked properly within InDesign layout.
• Develop new photo retouching document workflow to consolidate and clarify communication between art directors, photographer, retoucher, print producers.
• Research, price, purchase and maintain license records of stock photography.
• Create lock up vector files from art director’s Illustrator layouts and vendor-provided vector art.
• Proofread company blog.
Production Artist
• Production lead, Dell Computers’ Canadian 38-page monthly catalog.
• Create mechanical documents in Indesign from art director’s layout.
• Perform edits as received from client and creative team.
• Create mockups.
• Create PDFs, post for client review.
Bonnier Corporation | January 2007 – December 2007
Freelance Photo Editor, Resorts & Great Hotels Magazine
• Collaborate with art director to create a voice through imagery.
• Search stock photography websites for imagery to illustrate articles.
• Collect swipe and create database on server for art director to select from.
• Negotiate license and price.
Project Director, Resorts & Great Hotels Creative Services
• Liaise between creative personnel and clients, which include Marriot Intl.,
Mirage, Bellagio, Fairmont Hotels & Resorts, and Westin Hotels & Resorts.
• Art Direct and edit LiveBrochure flash presentations.
• Manage freelance creative.
• Schedule and coordinate photo shoots.
• Hire assistants, arrange travel, process expense reports, manage budget.
Photo Researcher, Resorts & Great Hotels, Spa, and Meeting Traveler Magazines
• Collaborate with art director and editor to ensure the appropriate style and tone of magazine and media kit is represented through imagery.
• Search stock photography websites for images.
• Collect swipe and create database on server for art director to select from.
• Negotiate price and license terms with stock agencies.
MacDuff Everton Stock Agency | January 2006 – December 2006
Editorial Photo Director
• Meet the imagery needs of art directors and photo editors from publications
around the world.
• Clients include Condé Nast Traveler, National Geographic Adventure, Readers’ Digest, Outside, Men’s Journal, Caribbean Travel & Life, Islands, GQ (Korea), Vanity Fair (Italy), Town & Country, Patagonia, and Delta Airlines.
• Respond with tailored submissions to stock photo research requests.
• Negotiate pricing and licensing terms.
• Review contracts and invoice sales.
• Create and maintain a digital database of over 1,400 model and property releases.
Sojourner Cafe | May 2000 – May 2006
Shift Supervisor, Server
• Continuous employment during attendance at Brooks Institute of Photography.
Mesa Cafe | June 1997 – June 2000
Server, Florist, Indoor Plant Maintenance
• Continuous employment during attendance at Santa Barbara Community College.